September 25, 2018

Cruise Industry Kicks Off ChooseCruise Campaign in October

Cruise lines such as Seabourn Cruises are enjoying record bookings.


Washington, D.C., August 28, 2018) –This October, Cruise Lines International Association (CLIA), the unified voice and leading authority of the global cruise community, is urging travelers to #ChooseCruise. The initiative, formerly known as Plan a Cruise Month, unites the global cruise industry — including cruise lines, travel agents and global CLIA offices — through an integrated campaign to promote positive messaging about why to choose and book a cruise vacation.

“The #ChooseCruise campaign is a way to highlight the many amazing reasons why travelers choose a cruise for vacation,” said Cindy D’Aoust, president and CEO, CLIA. “From spa experiences onboard to one-of-a-kind adventures on land, cruise travel offers the chance to check off bucket list items in a fun, carefree way.”

Throughout the month of October, CLIA will leverage daily observances and holidays to highlight the many reasons to #ChooseCruise and integrate cruising into popular social conversations throughout the month. From National Taco Day and Sweetest Day to Picasso’s Birthday and Great Books Day, October is filled with observances that showcase the variety of amazing activities and experiences cruising has to offer. Follow CLIA social channels for more information and sharable content:

Anne Vipond About Anne Vipond

Anne Vipond is the author of several guidebooks to cruising destinations around the world. She draws on an extensive sailing background to impart her enthusiasm for cruise travel. From her home port of Vancouver, she travels by cruise ship to a wide range of destinations to keep her books current and useful for her cruise readers. Her cruising articles have been published in magazines and newspapers throughout North America and over seas.